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Medical Sales Kits | Pulse MDM

Hey Medical Device Leaders!

Are your competitors giving their reps cool custom sales kits?

You can design a kit that has everything field sales & clinical team members need to give surgeons an unforgettable experience with your device. Include your device, or device replica, a specifically created anatomy target, consumable & replaceable parts, all the tools & components for repeated use or deployment, branding identifiers, and your marketing materials. Compact, durable, and portable, with a kit, product demos can be done any time and anywhere. And a kit will give salespeople an interesting reason to meet with surgeons, sparking critical conversations, challenging assumptions, and providing a memorable experience with your device and procedure.

Let’s talk about how you want to support your medical device sales reps this year.

PulseMDM.com – Exceptional physical experiences for physicians

Anatomy valentine 2019 | Pulse MDM

Be still my beating heart

We love when you out-demonstrate competitors in your category. 

We love when every surgeon at every lab gets to try your device.

We love when your training can be delivered anywhere.

We love when your exhibit gets more traffic. 

We love when you don’t need as many pigs.

And we love to give sales teams an edge.

We love exceptional physical experiences with your medical device on your anatomy target.

Ask for a project initiation survey from Pulse Medical Demonstration Models to kick-off your custom model creation. Every model is specifically designed to tell the story of a device & procedure, spark crucial clinical conversations, surface common & uncommon surgical scenarios, while dramatically differentiating a brand.

Pulse Medical Demonstration Models | Pulse MDM

Clinical training anywhere in the world!

What could a model of your anatomy target look like? Is it a specific pattern of striations inside a tract to be viewed with a scope? Can you see the difference between tumors/lesions and healthy tissue under ultrasound? Or is the anatomy clear & transparent so that surgeons can follow your device during deployment and easily see it in situ? However you demonstrate your medical device, a custom model will provide surgeons with a fully choreographed hands-on experience. It will tell your story in an engaging & tangible way, be congruent with your messaging & branding, and make your device absolutely unforgettable. In place of or in addition to animal & cadaver labs, models are designed for repeat practice with a device & procedure and are built to travel, so that you can deliver training, demonstrating your product’s superiority anywhere in the world.

Pulse Medical Demonstration Models provides custom medial demonstration models for your needs. Contact us today and start the process.

Colorectal Model Device Demonstration Concept | PULSE MDM

Custom models for any anatomy target

“We will have to decide if the model requires durable hemorrhoids or consumable hemorrhoids.”

We don’t make stock anatomy models. Every model is designed to tell the specific story of a medical device and procedure. With you we will carefully pare down your criteria to the essence of what you need to demonstrate, creating an unforgettable experience for surgeons that will absolutely differentiate your brand. We will want to understand what the surgeon needs to see and feel and how the devices and the anatomy interact. There is nothing better than giving your associates a vehicle that will engage surgeons, uncover common & rare surgical scenarios, and spark critical clinical conversations. And there is no limit to how we can creatively & realistically represent your anatomy target that will accommodate repeat hands-on practice with your device. This is one of eight colorectal model designs for various MedTech teams. Tell us about your challenges and your goals and how you want surgeons to experience your approach.

 

We are eager to learn about how you demonstrate your approach and excited to understand the story you want to tell clinicians, surgeons, patients, and investors. Contact Pulse Medical Demonstration Models for a personalized, custom 3D model.

Biliary tract model | Pulse MDM

Custom designed models deliver unforgettable results!

Custom designed

Visually exciting

Anatomically accurate

Tangibly authentic

Choreographed practice

Significant experience

Unforgettable results

View new project images & case studies on the custom model page of the PulseMDM.com website as examples of how you can create a vehicle specifically to show your medical device & procedure.

Tell us about your plans for training physicians and how you demonstrate your product’s differentiators.

Explore the possibilities for giving surgeons hands-on practice in any location, in any setting, around the globe.

Arm your sales & marketing, clinical & training, teams with tools that will engage surgeons in a dynamic experience and spark critical clinical conversations.

Reduce labs in 2019.

Impact trial & adoption replacing competitors at every hospital and medical center.

Pulse Medical Demonstration Models | Pulse MDM

Custom Anatomy Models for Medical Device Teams

Will you give squishy body parts to your associates next year? Portable, ever re-usable training and demonstration models give MedDevice teams a way to put a medical device in the surgeon’s hands for a fully choreographed experience. Anatomy models are designed to show the merits of a specific medical device and procedure or can be created for devices within a therapeutic area. Durable, beautiful, and branded, your organization can engage surgeons in any setting, in any location, around the globe. 

Differentiate your brand and make your approach unforgettable!

Heart - Transseptal puncture model concept - Pulse MDM

Medical Demonstration Model Concept Sketch

A custom demonstration model made for your medical device and procedure is a model that has never been made before. 

An early step in creating your custom model is the model concept sketch.

To start, we will want you to tell us precisely the experience you want surgeons to have. You will tell us how the anatomy and the device need to interact. You will detail what the surgeon should see and feel and come up against. You will describe how you wish to differentiate your approach. And you will show us key features to highlight. When we have a good understanding we will provide a model concept sketch.

A model concept sketch does a bunch of things:

  • It shows you what your model could look like
  • Allows you to evaluate how your model would work
  • Ensures our team’s interpretation fits your needs
  • Gives you something that will engage your stakeholders
  • And it may even help you to get the project financed!

Why is it good to have a model concept sketch?

The sketch provides a starting point to refine and assess the model design before the model is developed. We can base the sketch on our digital human or match it to images, videos, animations that your company has created. Eventually, existing data can be consulted and disease states, anatomical anomalies, or variations can be included.

How is the concept created?

Pulse MDM Founder; Allison Rae, has a knack, a true savant ability to ‘see’ the possibilities for your model. Combining her education as an Industrial Designer, a career in model making, and a love of all things anatomical, she knows what is possible and has mad skills in creating beautiful vehicles that deliver an unforgettable hands-on experience for surgeons.

What is possible with a model concept?

Sketches are generally simple renderings to make our (“our” as in your group and ours working together) initial ideas come to life and to give us all a much easier way to discuss options. Occasionally, we are asked to make a number of versions of the concept. We can do that for a fee. CAD drawings are provided later when the project has commenced as part of the design & development portion of model creation.

Anything else?

The model concept sketch is created at no charge to the client. We do this for a couple of reasons.

First; most of our clients in Medical Device training and marketing have never embarked on a product development project like creating a biliary tract, or 50 kidneys, or 300 pancreases, or 1,000 uteri, before. The sketch is the most concrete way we can communicate our ideas to you that will give you the confidence you need to take the next step and to get others to jump on board.

Second; the sketch is a road map that we use to quote the project realistically and to accurately plan what materials may be selected and what parts will be required.

Third; we are able to retain all rights to the design and get your agreement that you will not use the design to make a model with any other organization.

How can I start a project and get a sketch?

Ask for a Pulse MDM Project Survey. The survey is the first step in teasing out all of the criteria for the story you wish to tell and the experience you wish to give surgeons.

We can meet if you want to get your hands on some delightfully squishy body parts (I am not suggesting what that sounds like at first glance) or we can speak and you can tell us about what you would like to achieve.

If you have images and videos of your device and procedure, we would love to see them. (Allison jokes that she has seen so many hysterectomy videos that she could likely perform one in an emergency situation.)

If you want us to attend your next team meeting to dream about the possibilities, we will, with bags full of body parts, sales kits, and device replicas. It is a blast!

If you want to invite us to your next lab, Let’s Do It!

If you are already using a model but it is not quite meeting your needs, send it to us. Tell us what you like, what you don’t like, what you wish it could be, and what you wish it could do. We can talk renovation or new model creation using that existing model as the starting point.

And… if you have found yourself responsible for breathing life into an ancient product, Allison is ridiculously creative and can come up with surprising, uncommon, totally cool&groovy solutions that will absolutely grab a surgeon’s attention and give your associates a new way to spark critical clinical conversations.

Hmmm…. Should you?

A concept sketch is a no-risk way of considering if your organization could possibly;

WOW, participants at your next congress or conference,

Give surgeons repeated practice with your device before they are in the OR,

And a not-small-thing,

Discover how your team members in the field can offer a unique hands-on experience with your device in any setting, in every location, around the globe!

Let me know if you want us to take a colored pencil to paper.  

Ultrasound images of anatomy model - Pulse MDM

Ultrasound Medical Demo Models

A custom model can be specifically crafted for you to perform a medical procedure using your medical device under ultrasound. The ultrasound materials will be visually congruent with viewing live tissue under ultrasound and tactilely accurate offering just the right feel, resistance, smoothness, squishiness, or pop. The anatomy targets will be clinically realistic, smartly designed, consumable, and replaceable. You can absolutely transform surgeon training, marketing demonstrations, interactive exhibits, even a presentation to the hospital value analysis committee by providing first-person hands-on practice. Give surgeons the experience they need, the skills they want, repeatedly, before they go into the OR.

 

Give your medical device sales and training teams a real-world, custom-made, demonstration model that gets clinicians’ attention and delivers exactly the hands-on experience you want them to have with your medical device. Contact Pulse Medical Demonstration Models today!

Pulse Medical Demonstration Models

Love Medical Device Demonstration Models

 

If you love medical models as much as we do, you’ll adore our creative approach to demonstrating any product you bring to us. Gorgeous. Portable. Durable. Even squishy. Let’s create your unique and custom sales, marketing, exhibit or training model, together!

Happy Valentine’s Day from Pulse MDM