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Author: Allison Rae

SKIN&TISSUE-MODEL-Medical-4Layer-Pulse-MDM

Anatomy Models that Respond Like Live Tissue

Written by Allison Rae on . Posted in blog.

The possibility of a dynamic integumentary model has us buzzing. While creating a true-to-life experience with silicones & urethanes is challenging for sure, designing the perfect vehicle for our clients and the physicians who use their device is our one intent, sole purpose, and singular reason for being. Every time we get to explore a new (to us) medical device, a novel treatment, or a distinct deployment, it opens up magical ways to represent tissue, organs, vessels, & bones and pushes us to find the most inventive, unusual, and delightfully unexpected solutions.

Model Concepts

If you have a; ‘there is probably no way you can represent this anatomy realistically’ challenge, let’s talk. Tell us all about what you need to show and the story you want to tell physicians, clinicians, patients, or investors. We will sketch model concepts. Then together we can revise and refine until we hit on just the model that will provide an unforgettable, hands-on experience with your medical device. Contact Pulse Medical Demonstration Models today to start the process.

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How Many Devices?

Written by Allison Rae on . Posted in blog.

PulseMDM, along with our client, a Medical Device Marketing Manager, began working on concepts for a custom urinary tract model focusing on demonstrating one group of devices. As the project evolved, our client expanded it to include more criteria and demonstrate more devices, ultimately developing a model that more people could use, in more settings, with even more physicians.

‘even more physicians’ …we love that!

In addition to labs and perhaps in place of videos & animations, you can create a custom vehicle that demonstrates your differentiators and gives surgeons hands-on practice with your device or collection of devices. Gorgeous, branded, your anatomy represented in a sculpturally beautiful way, pared down to the essence of what you need to show, designed to be easy to use, store, carry & refresh, visually striking and physically inviting, a custom model delivers a fresh experience and your desired outcome every time.

We start with understanding the story you are trying to tell. Model concept sketches are produced to give everyone an idea of what is possible, to explore different options, sometimes to secure funding, and maybe even get hesitant stakeholders to jump on board. Once everyone is in agreement, we prepare a proposal and quote. Ask us for a project questionnaire or invite us to your next team meeting. We will come to your office with our bags full of body parts. It is a blast!

 

 

GASTROINTESTINAL-MODEL-Biliary-Tract - Pulse MDM

Your Anatomy Illuminated!

Written by Allison Rae on . Posted in blog.

Custom Medical Demonstration Models can be…

Big or small

Realistic or representative

Made with details highlighted or eliminated

Polished, professional, and congruent with your brand

Your targeted anatomy pared down to the essential attributes

Intentionally designed for simple set up, use, refresh, and easy portability

An investment in an experience that sales, marketing, & clinical teams will not hesitate to offer physicians

A dynamic, tangible practice with your medical device that makes it more likely physicians will adopt your approach

 

Your Own 3D Model

We can meet or speak with you and your team to learn about how you wish to communicate your medical device’s differentiators and key strategic messages. Models are custom-designed for a device, product, brand, and organization.

 

 

Pulse Valentine 2016 - Pulse MDM

Tell Us About Your Medical Device

Written by Allison Rae on . Posted in blog.

What can you tell us about your medical device?

First, we want to fully understand the story you are trying to tell; the device, the procedure, the anatomy, what differentiates your particular approach, and the key sales messages. Second, we will tease out the must-haves & the nice-to-haves for creating a compelling and memorable experience for physicians. Third, we will produce model concept sketches at no charge to bring the ideas to life, to evaluate the interpretation, and to give you something concrete to share with your team. Finally, when we have achieved a design & plan that everyone is excited about, we will provide a project proposal & quote.

With clever designs, surprising solutions, and a unique perspective – we transform our client’s desires into beautiful, professional, portable, custom 3D models for medical demonstrations.

Contact Us

When can we meet? Contact us at Pulse Medical Demonstration Models to receive your project questionnaire. We will go over your exact needs and begin sketching the perfect model for your device. 

 

Heart 3D Model

A Model Make-Over

Written by Allison Rae on . Posted in anatomical model.

You may already have a model to demonstrate your medical device.

It is partially suitable and somewhat functional. The model gets used regularly but you can tell generally without enthusiasm.

You have gotten feedback from the sales and clinical teams about the size, the weight, the shipping cost, how difficult it is to set up, and how messy it is to use.

Sometimes when the model comes back to the office, parts are missing.

You are picturing a better model: a custom vehicle that will really do what you need it to do and show your medical device and the deployment in the best light.

The booth you reserved at an upcoming trade show is within spitting distance of one of your competitors. So the model needs to be eye-catching, beautiful & branded, durable, and have professional finishes. One that is compact & lightweight, easily carried, stowed, stored, set up, used, and packed up again.

Mostly you want a model that is specifically designed to show the key differentiators in your approach. At the same time is created to be totally congruent with your brand.

Contact Us

With you, we will change ugly to pretty, transform run-of-the-mill to unique, adjust the look & feel, and create a visually striking and physically inviting experience where every surgeon gets a fresh shot in any setting. The staff at Pulse Medical Demonstration Models is available to meet or speak with you.

Show us what you have now and tell us what you wish it could be.

 

Urinary Track Model

How many devices can fit inside a urinary tract?

Written by Allison Rae on . Posted in custom medical demonstration model.

PulseMDM with our client; a medical device marketing manager, began working on concepts for a custom urinary tract model focusing on demonstrating one group of devices. As the project evolved; our client expanded it to include more criteria and demonstrate more devices, ultimately developing a model that more people could use, in more settings, with even more physicians.

‘even more physicians’ …we love that!

Custom 3-D Model

In addition to labs and perhaps in place of videos & animations, you can create a custom vehicle that demonstrates your differentiators and gives surgeons hands-on practice with your device or collection of devices. Gorgeous, branded, your anatomy represented in a sculpturally beautiful way, pared down to the essence of what you need to show, designed to be easy to use, store, carry & refresh, visually striking and physically inviting, a custom model delivers a fresh experience and your desired outcome every time.

 

Call Today!

It starts with your must-haves, the nice-to-haves, and the story you are trying to tell. Then model concept sketches are produced to give everyone an idea of what is possible, to explore different options, sometimes to secure funding, and maybe even get hesitant stakeholders to jump on board. Once everyone is in agreement, we prepare a proposal and quote. Ask Pulse Medical Demonstration Models for a project questionnaire or invite us to your next team meeting. We will come to your office with our bags full of body parts. It is a blast.

 

https://www.linkedin.com/pulse/how-many-devices-can-fit-inside-urinary-tract-allison-rae?trk=hp-feed-article-title-publish

A Big (molecular) Deal

Written by Allison Rae on . Posted in blog.

Is communicating your key strategic message done at the molecular level?

This custom 3D exhibit model molecule, created for a pharma group, is making their discussions with physicians even more dynamic. The company wanted an addition to printed materials and animations for their trade show booth to really engage physicians and start conversations about their new drug.

About the size of a soccer ball and terrifically sparkly, the model is visually striking with an inviting physical experience. 3D exhibit models are eye-catching, attention grabbing & definitely draw a crowd.

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Contact Pulse Medical Demonstration Models

Call today and fill out a project questionnaire so we can begin sketching your exhibit model. Our team will work with you to produce a dynamic hands-on experience for physicians.

laparoscopic-trainer-pelvic-health-Pulse-MDM

Multi-Sensory Training For Physicians

Written by Allison Rae on . Posted in blog.

“Multi-sensory training protocols, as opposed to unisensory protocols, can better approximate natural settings and, therefore, produce greater and more efficient learning.” Shams & Seitz, University of California

If you are inviting a surgeon to train using your device or if you have an opportunity to demonstrate your procedure, you could be adding ‘touch’ to your visual & auditory content and have a greater impact on understanding, retention, and recall.

A custom 3D medical demonstration model can be complex realistic anatomy or pared down to the specific anatomical feature that you need to communicate the merits of your approach. Models are designed to be congruent with your marketing and crafted to be easy to carry, stow, set up, use, and refresh.

And every time you let a physician get hands-on practice, we know you will reinforce key strategic messages, greatly emphasize differentiators, make your brand much more engaging & compelling, and dramatically boost adoption.

Contact Us

Call Pulse Medical Demonstration Models for a consultation. Once we understand your needs, we will begin sketching model concepts for you to review.

Uterine-Model-Prolapsed-with-Cervix-PULSE-MDM

How will you demonstrate your device?

Written by Allison Rae on . Posted in blog.

You may have an inkling, just a wisp of an idea, of how you would like to demonstrate your medical device & procedure. Custom 3D models can be crafted to support your Physician Education, Sales, Marketing, and Training efforts in addition to or even taking the place of videos, animations, virtual instruction, and labs.

When we understand what you are trying to accomplish, sketches are created to highlight key messages and your differentiators. Working with your team the model design is edited & augmented to meet your criteria.

As the models are produced, we get your input on things like material choices, size,  scale, and shape. Very different from acquiring a stock model where you would be trying to decide; “Which one is closest to what we need?”  Your model will be engineered to deliver a specific experience, showing the merits of your device, and telling the story of your brand.Making a model that is totally congruent with your marketing is a requirement. And it is fantastic when we get to include the experience & preferences from all the groups who will be using the model.

Contact Pulse MDM today!

Let us send you a Pulse Medical Demonstration Models Project Questionnaire as a starting point to creating a gorgeous, eye-catching, engaging, compelling, and memorable model.

 

Remember: When you add touch to your verbal and auditory content, you dramatically boost comprehension, retention, and recall.